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Power of Oats

How oats work
Oats contain soluble fiber that can help soak up some cholesterol. Too much cholesterol can build up in your arteries and put you at risk for heart disease. Think of oats as tiny sponges that can help soak up some cholesterol and naturally remove it from your body.

The soluble fiber in oats binds some of the cholesterol in your digestive tract. This cholesterol is "trapped" and some of it is removed from your body naturally. Oats contain more soluble fiber than whole wheat, rice or corn. In addition to soluble fiber, oats contain vitamins, minerals and unique antioxidants, which help make oats healthy.

Cheerios® cereal is naturally powered by oats
Cheerios cereal is made with 100% natural whole grain oats, and no other grain is better than oats for lowering cholesterol. Simply put, Cheerios cereal is still the one and only leading cold cereal proven to lower cholesterol.1


1A clinical study showed that eating two 1½ cup servings daily of Cheerios cereal for 6 weeks reduced bad cholesterol about 4 percent when eaten as part of a diet low in saturated fat and cholesterol.


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Testimonials & tips from real people:
I like to replace oil with applesauce in baked goods. You can't tell at all, especially with brownies because they're so chocolatey already!



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More at the American Heart Association website
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More information from Eat Better America
>Simple Tips to Cut Cholesterol in Your Kitchen
Beverly's story
Beverly
Scotch Plains, NJ


“I had unexpected open heart surgery a year ago. As I adopted heart health habits during my recovery, I realized that I should have been eating the Cheerios cereal I carried around in a plastic baggie so many years for my kids!”

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